Greater Raleigh Chamber of Commerce, an early Fremont client, raised $11.2M in 10 years



"Fremont's systems and procedures took us to $11.2M in ten years. They have a recipe for success, and my advice is not to mess with the recipe."

Harvey Schmitt, CCE, President
The Greater Raleigh Chamber of Commerce

 

Challenge

 

  • Raleigh’s annual campaign had leveled off and they wanted to make a quantum leap forward at a reasonable cost, with minimal risk of failure.

  • The Chamber wanted a partner that they could trust with a demonstrated track record of success.

 

Solution

  • Greater Raleigh Chamber of Commerce retained Fremont Development Group to lead its fundraising activities for 10 consecutive years.

  • Fremont conducted a Total Resource Campaign for the chamber.

  • Total Resource Campaign Implementation activities included use of:

    • Total Resource Campaign™ Sourcebook

    • 123TRC™(custom campaign management software)

    • Campaign Timeline and Project Plan

    • Product & Pricing Analysis

    • Identification of budget reduction opportunities

    • Goal setting

    • Recruitment of volunteer leadership

    • Preparation of your Campaign Manual (camera-ready for printing)

    • Training and Certification program for staff and volunteers

    • Campaign newsletter support and preparation

    • Development of team incentives and rules

    • On-site campaign assessment and coaching

    • Post campaign survey and volunteer critique session

    • Post campaign report

 

Results

  • Increased Year 1 revenues to $488,426

  • Increased Year 2 revenues to $689,642

  • Increased Year 3 revenues to $829,002

  • Increased Year 4 revenues to $1,090,075

  • Increased Year 5 revenues to $1,272,873

  • Increased Year 6 revenues to $1,287,401

  • Increased Year 7 revenues to $1,239,826

  • Increased Year 8 revenues to $1,314,931

  • Increased Year 9 revenues to $1,451,890

  • Increased Year 10 revenues to $1,501,311

  • Improved Membership Department procedures

  • Increased staff and volunteer motivation and commitment to chamber

  • Strengthened entire staff understanding of importance of revenue development

  • Established strong tradition of revenue generation that has carried the chamber through difficult economic times

     

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